Journal
Notes from the launch room.
Practical writing on shipping AI software, ecommerce, websites, apps, and brands that land.
Featured
"Shipping isn't launching. Here's the difference — and how to plan a launch that moves the needle."
5 min read
How to actually launch a product (and not just ship it)
Shipping isn't launching. Here's the difference — and how to plan a launch that moves the needle.
Read article →4 min read
AI for small business: where to actually start
Skip the hype. Here are the three places AI quietly saves small teams real hours every week.
Jun 23, 2026
6 min read
5 website redesign mistakes that quietly kill conversions
We've cleaned these up after every kind of agency. Here's what to avoid before you spend a dollar.
Jun 16, 2026